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Business Book Reviews With Attitude

Reviewed by Paul Johnson, Principal, Panache and Systems LLC

Bookmark this page so that whenever you get the urge to read a book, you can be sure to get only the best and avoid all the rest.

These reviews are in one long list so you can save time by searching for exactly what you need. Your browser probably has a search capability; try pressing the Control and F keys (Ctrl-F) simultaneously and see if a search window pops up. Use the search function to just look at the A: or B: books if you like. Or look for a specific book to see if it got a C: ranking and why, so you can NOT read it. You might also want to look for author, keyword (like "sales") or date (like "2003"). Try it!

We've included links to Amazon.com and BarnesandNoble.com for your convenience, because these reviews are all about saving you time. Yes, we make an affiliate commission if you buy through our link, but I don't care if you buy any of these books or not. I'd much rather you think highly of us and hire our firm to help your business grow. In fact, hire our firm and we'll be happy to buy you a few of these books.

I'll be inserting additional reviews from time to time, so expect the list to change.

Christensen, Clayton M., Michael E. Raynor. The Innovator's Solution: Creating and Sustaining Growth. Harvard Business School Publishing, 2003.

A:    A worthy guide to new revenue growth and profits.

Hargadon, Andrew. How Breakthroughs Happen: The Surprising Truth About How Companies Innovate. Harvard Business School Publishing, 2003.

B:    This book will help you see all the innovation opportunities already around you.   The risk: you'll have to step outside your comfortable and familiar silo to make it happen.

Keller, Ed, Jon Berry. The Influentials. Simon & Schuster, Inc., 2003

C:    Interesting report on consumer "bell cows," but try to apply it and you'll be chasing shadows.

Uldrich, Jack, Deb Newberry. The Next Big Thing is Really Small: How Nanotechnology Will Change the Future of Your Business. Random House, 2003.

B:   A primer on the big changes that the tiny world of nanotechnology will wreak on your business and your life.

Dychtwald, Maddy. Cycles: How We Will Live, Work, and Buy. Simon & Schuster, Inc., 2003.

B:    A good reminder that your future does not have to equal the past.   This gets you thinking about how you want to live your next 50 years.

Tanaka, Graham. Digital Deflation: The Productivity Revolution and How It Will Ignite the Economy. The McGraw-Hill Companies, Inc., 2oo4.

C:    An economics lesson on how computers affect productivity.   A few insights buried in the numbers.

Glickman, Ph.D., Rosalene. Optimal Thinking: How to Be Your Best Self. John Wiley & Sons, Inc., 2002.

C:    You can skip this book if you already have a great goal setting and management program. Novel approach by an Australian.

Meyer, Christopher, Stan Davis. It's Alive: The Coming Convergence of Information, Biology, and Business. Random House, 2003.

A:    Fascinating!   Exciting examples of how people are creating our future, and insights into how you can adapt and create your own future.

Klein, Gary. Intuition at Work: Why Developing Your Gut Instincts Will Make You Better At What You Do.   Doubleday & Company, Inc., 2002.

B:    Want intuition?   Use your experience to recognize patterns; lots of helpful diagrams and lists make it doable. Helpful processes, too.

Herman, Roger, Thomas Olivo, Joyce Gioia. Impending Crisis: Too Many Jobs, Too Few People.   Oakhill Press, 2002.

C:    Lots of “shoulds” and “oughts”.   The drumbeating successfully raises awareness about a real problem, but the platitudes offered as solutions fall short of “insightful”.

Nohria, Nitin, William F. Joyce, Bruce Roberson. What Really Works: The 4 + 2 Formula for Sustained Business Success.   HarperCollins Publishers, Inc., 2003.

A:    The organization of the content and simplicity of its prescriptions make this book invaluable.   Lots of relevant examples demonstrate how to make this work for your company.

Krames, Jeffrey A. What the Best CEOs Know: 7 Exceptional Leaders and Their Lessons for Transforming and Business.   The McGraw-Hill Companies, Inc. 2003.

B:    You'll likely pick your own favorite CEO (I like Herb.)   Perhaps we have the most to learn from the other six.

Davenport, Thomas H., Laurence Prusak, H. James Wilson. What's the Big Idea?: Creating and Capitalizing on the Best Management Thinking. Harvard Business School Publishing, 2003.

C:    The focus is on selecting and selling the next big idea within your company.   This deals little with execution, which is the bigger problem for most companies.

Zaltman, Gerald. How Customers Think: Essential Insights into the Mind of the Marke.   Harvard Business School Publishing, 2003.

B:    Many valuable insights mired in the technical details.   You should do the "metaphor elicitation" described.

Eckblad, Ph.D., John, David Kiel, D.P.H. If Your Life Were a Business, Would You Invest In It?: The 13-Step Program for Managing Your Life Like the Best CEOs Manage Their Companies.   The McGraw-Hill Companies, Inc., 2003.

B:    A detailed approach for living your life with purpose and on purpose.   A practical guide to the business of you.

Sample, Steven B. The Contrarian's Guide to Leadership.   John Wiley & Sons, Inc., 2002.

C:    No examples or case studies.   I don't believe it's possible to put these ideas into practice.

Ditlich, David L., Peter C. Cairo. Unnatural Leadership: Going Against Intuition and Experience to Develop Ten New Leadership Instincts.   John Wiley & Sons, Inc., 2002.

B:    Lots of clearly-defined ideas to choose from.   Unfortunately, not much proof is offered to justify the contrarian viewpoints.

Miniter, Richard. The Myth of Market Share: Why Market Share Is the Fool's Gold of Business.   Random House, 2003.

A:    A great case for why and how to focus your company; how to put your horse in front of your cart.

LaSalle, Diana, Terry A. Britton. Priceless: Turning Ordinary Products into Extraordinary Experiences.   Harvard Business School Publishing, 2003.

A:    Wow! A powerful approach for turning your commodity into something your customers will stand in line for.

Cairncross, Frances. The Company of the Future.   Harvard Business School Publishing, 2002.

C:    The message: We have to learn to integrate technology into the management of our companies.

Stein, Dave. How Winners Sell: 21 Proven Strategies to Outsell Your Competition and Win the Big Sale. Bard Press, 2002.

A:    A THOROUGH program for the big sales dogs who hunt really large game. Unfortunately, most salespeople don't handle deal sizes large enough to warrant really using this book.

Shapiro, Stephen M.   24/7 Innovation: A Blueprint for Surviving and Thriving in an Age of Change.   The McGraw-Hill Companies, Inc., 2002.

C:    A preachy publication written to jump on the innovation bandwagon.

Trout, Jack. Big Brands, Big Trouble: Lessons Learned the Hard Way.   John Wiley & Sons, Inc., 2001.

B:    Jack Trout deserves to play the armchair quarterback here.   Get past his chest-thumping, and you'll learn lots from this book about marketing your company and beating the competition.

Freedman, Mike, Benjamin B. Tregoe. The Art and Discipline of Strategic Leadership.   The McGraw-Hill Companies, Inc., 2003.

B:    Links great ideas and vision to the project management discipline that enables paper plans to become reality.

McCarthy, May Pat, Jeff Stein with Rob Brownstein.   Agile Business for Fragile Times: Strategies for Enhancing Competitive Re